1. This vodka's claim to fame is having no fame

Ever noticed how every A-lister seems to have their own booze brand these days? Kendall Jenner's 818 Tequila, Dre and Snoop's Gin and Juice, and Ryan Reynolds' Aviation Gin come to mind. It's a quick way to get instant brand recognition on the shelf and leverage a celebrity's wide reach for promotion.

But what if you can't score a celebrity endorsement? One brand is turning this challenge into an opportunity. "Not Celebrity" vodka is doing exactly what its name suggests - embracing its lack of star power.

Will this make me reach for it on the shelf? Probably not. But it definitely caught my attention, and it's a clever way to carve out a niche in a celebrity-saturated market.

2. Fence-bending reality: a crash course in surreal photography

Brooke DiDonato has a knack for making everyday scenes look weird and wonderful. One of her photo series that caught my eye shows people leaning against bent fences, making it look like they crashed right through them. It's so simple, but the result is funny and a little strange. It's like witnessing an accident, but knowing everyone's okay.

DiDonato's work goes beyond just fence-crashers. She's known for her surreal photos that twist normal life into something extraordinary. Her pictures make you look twice, showing familiar places in unfamiliar ways. Like stepping into a dream world where nothing is quite as it seems. If you're into art that makes you think twice, you should check out her Instagram profile.

3. Cupid goes for gold

Bumble is bringing the love to the Paris Olympics with Le Café Bumble, a collab with GoodNews Coffee. The shop is serving up coffee and small bites with a side of romance, and of course, their iconic yellow is splashed all over the place.

But it's not just about coffee. They're hosting speed dating, talks, and even astrology sessions. It's like Bumble's taken their app and brought it to life, creating a real place for locals and travelers to connect. And let's be honest, where better than Paris during the Olympics? It's a clever way to blend online and offline worlds, making some unforgettable moments during a once-in-a-lifetime event.